Thomas, JDelisle, CJugdev, KamBuckle, P.2007-01-292007-01-292002-06Project Management Journal, 33(2), 2002, 19–28.8756-9728.http://hdl.handle.net/1880/44254Worldwide, project management is gaining acceptance as a business competency for many organizations. On one hand, it is noted that there is a growing interest in the use of elements of project management in virtually every segment of every industry. On the other hand, long-term investment in project management remains a tough sell at the executive level. Knowing that the lack of senior management support is consistently identified as a key factor in failed projects, this disconnect is a growing concern for practitioners. This paper presents the preliminary results of the first phase of a research project designed to develop an understanding of the reasons for this conundrum.1972927 bytesapplication/pdfengEngineeringProject Managementexecutivesvalue addedselling servicesjournal article10.11575/PRISM/30198