Browsing by Author "Wheaton, Jamie"
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Item Open Access Exploring the prevalence of gambling marketing: An analysis of the prevalence of marketing across televised and social media coverage of NBA and NHL in Ontario(University of Bristol, 2024-01) Wheaton, Jamie; Rossi, Raffaello; Moxey, Maria; Tozzi, Edoardo; Moradipour, SaeidThis report details the findings of a joint project undertaken as a collaboration between University of Bristol and CBC News. The project deployed well-established data collection and analytic methods to explore the prevalence of gambling-related marketing on television (as broadcasted in Ontario) and social media during basketball (NBA) and ice hockey (NHL) matches between the 25th and 29th of October 2023.