Extremely Rapid Usability Testing

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dc.contributor.authorPawson, Markeng
dc.contributor.authorGreenberg, Sauleng
dc.date.accessioned2008-10-17T20:28:19Z
dc.date.available2008-10-17T20:28:19Z
dc.date.issued2008-10-17T20:28:19Z
dc.description.abstractThe trade show booth on the exhibit floor of a conference is traditionally used for company representatives to sell their products and services. However, the trade booth environment also creates an opportunity, for it can give the development team easy access to many varied participants for usability testing. The question is: can we adapt usability testing methods to work in such an environment? Extremely rapid usability testing (ERUT) does just this, where we deploy a combination of questionnaires, interviews, storyboarding, co-discovery and usability testing in a trade show booth environment. We illustrate ERUT in actual use during a busy photographic trade show. It proved effective for actively gathering quality user feedback in a rapid paced environment where time is of the essence.eng
dc.description.refereedNoeng
dc.identifier.department2008-918-31eng
dc.identifier.doihttp://dx.doi.org/10.11575/PRISM/30688
dc.identifier.urihttp://hdl.handle.net/1880/46822
dc.language.isoengeng
dc.publisher.corporateUniversity of Calgaryeng
dc.publisher.facultyScienceeng
dc.subjectUsabilityeng
dc.subjectTrade showseng
dc.subject.otherdiscount usability methods, rapid usability testing, trade showseng
dc.titleExtremely Rapid Usability Testingeng
dc.typetechnical reporteng
thesis.degree.disciplineComputer Scienceeng
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