The Presentation of Self in 'Online' Life: A Content Analysis of Instagram Profiles

atmire.migration.oldid5420
dc.contributor.advisorNelson, Fiona
dc.contributor.authorDoherty, Tiffany
dc.contributor.committeememberAdorjan, Michael
dc.contributor.committeememberRudd, Annie
dc.date.accessioned2017-04-10T15:15:00Z
dc.date.available2017-04-10T15:15:00Z
dc.date.issued2017
dc.date.submitted2017en
dc.description.abstractThis study explores the initial self-presentation of ordinary male and female Instagram user profiles. A content analysis was used to analyze the first nine images from 50 publicly accessible, personal profiles. Gender differences were found in photos of human subjects, in terms of body positioning and facial expressions, and in photos of objects that ultimately reflect traditional gender norms and stereotypes. Furthermore, findings suggest users present an ‘Instagram-self’: one that is uniquely individual yet conforms to an Instagram culture that is entirely founded on banal images. Contributions to the fields of online social networking sites and photography are discussed. Limitations and areas for future research are discussed.en_US
dc.identifier.citationDoherty, T. (2017). The Presentation of Self in 'Online' Life: A Content Analysis of Instagram Profiles (Master's thesis, University of Calgary, Calgary, Canada). Retrieved from https://prism.ucalgary.ca. doi:10.11575/PRISM/28280en_US
dc.identifier.doihttp://dx.doi.org/10.11575/PRISM/28280
dc.identifier.urihttp://hdl.handle.net/11023/3692
dc.language.isoeng
dc.publisher.facultyGraduate Studies
dc.publisher.institutionUniversity of Calgaryen
dc.publisher.placeCalgaryen
dc.rightsUniversity of Calgary graduate students retain copyright ownership and moral rights for their thesis. You may use this material in any way that is permitted by the Copyright Act or through licensing that has been assigned to the document. For uses that are not allowable under copyright legislation or licensing, you are required to seek permission.
dc.subjectInformation Science
dc.subjectMass Communications
dc.subjectEducation--Social Sciences
dc.subjectEducation--Sociology of
dc.subjectAnthropology--Cultural
dc.subjectGender Studies
dc.subjectSociology--Theory and Methods
dc.subjectWomenÕs Studies
dc.subjectPsychology--Social
dc.subject.otherInstagram
dc.subject.otherSelf-presentation
dc.subject.otherGoffman
dc.subject.otherGender
dc.subject.otherPhotography
dc.titleThe Presentation of Self in 'Online' Life: A Content Analysis of Instagram Profiles
dc.typemaster thesis
thesis.degree.disciplineSociology
thesis.degree.grantorUniversity of Calgary
thesis.degree.nameMaster of Arts (MA)
ucalgary.item.requestcopytrue
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